It's Expensive, Rigging A Popularity Contest
They have to spend a lot of dough to make fraudulent vote counts look legit.
Campaign ad spending surges past $12 million in SC
"CHARLESTON, S.C. (AP) -- The crush of campaign ad spending in South Carolina has swollen to more than $12 million so far, with candidates and independent groups paying top dollar to elbow for room in the state's crucial advertising marketplace.
The ads by the Republican hopefuls and affiliated groups known as super PACs also have been overwhelmingly negative in tone, not just toward President Barack Obama, whom they hope to topple in November, but toward one other as well.
Rick Santorum warns that Mitt Romney's views mirror Obama's. A pro-Romney group paints Newt Gingrich as an ethically compromised Washington insider. Ron Paul says his GOP opponents are "whimpering like little shih tzus."
All told, presidential campaign ads have run approximately 25,000 times across South Carolina media markets, according to information provided to The Associated Press.
Presidential campaign ads came late to South Carolina, as they did to Iowa before that state's first-in-the-nation caucuses. But the trickle quickly became a flood.
The onslaught left TV stations across the state struggling to keep up with the demand for air time.
"Early this month, I was thinking, 'Wow, I wonder if we're going to get any political ads?' But after New Hampshire, it became substantial — two to three times heavier than we expected," said Chris Bailey, general manager of WOLO, the ABC affiliate in Columbia.
"It's been crazy," said Scott Sanders, general manager of WIO, Columbia's NBC affiliate. "You've really seen about four months of advertising in past presidential campaigns condensed into two weeks."
Campaign ad spending surges past $12 million in SC
"CHARLESTON, S.C. (AP) -- The crush of campaign ad spending in South Carolina has swollen to more than $12 million so far, with candidates and independent groups paying top dollar to elbow for room in the state's crucial advertising marketplace.
The ads by the Republican hopefuls and affiliated groups known as super PACs also have been overwhelmingly negative in tone, not just toward President Barack Obama, whom they hope to topple in November, but toward one other as well.
Rick Santorum warns that Mitt Romney's views mirror Obama's. A pro-Romney group paints Newt Gingrich as an ethically compromised Washington insider. Ron Paul says his GOP opponents are "whimpering like little shih tzus."
All told, presidential campaign ads have run approximately 25,000 times across South Carolina media markets, according to information provided to The Associated Press.
Presidential campaign ads came late to South Carolina, as they did to Iowa before that state's first-in-the-nation caucuses. But the trickle quickly became a flood.
The onslaught left TV stations across the state struggling to keep up with the demand for air time.
"Early this month, I was thinking, 'Wow, I wonder if we're going to get any political ads?' But after New Hampshire, it became substantial — two to three times heavier than we expected," said Chris Bailey, general manager of WOLO, the ABC affiliate in Columbia.
"It's been crazy," said Scott Sanders, general manager of WIO, Columbia's NBC affiliate. "You've really seen about four months of advertising in past presidential campaigns condensed into two weeks."
2 Comments:
Aw, hell, it ain't all THAT expensive.
Keep in mind the people who run the puppets also own the media companies - they're just moving money from one pocket to another.
Indeed anon. The architects of persuasion have endlessly deep pockets.
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