Friday, February 27, 2009

Corporate Mentality At It's Finest

Bet the farm that the golden arches gets raked over the coals for this one.

McDonald's to charge more in poorer suburbs

"McDONALD'S is lifting prices in poorer suburbs where it believes consumers are more likely to accept higher charges without complaint."
"McDonald's corporate communications manager Bronwyn Stubbs said the company developed prices according to "established research techniques..."

Like the well known fact that in tough economic times people will choose fast food with all it's lard and sugar.
Way to kick 'em while they're down!

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